MY SERVICES AND YOUR ESTIMATED INVESTMENT
When you hire a web content writer, strategic marketer, and virtual assistant – you’re investing in smart, optimized material that creates authentic connections with your prospects, resulting in bigger profits!
NOTE: Each project ESTIMATE will be customized for you, based on these industry-standard fee ranges for high quality, effective work. This price list is lengthy, it varies greatly in what a project or package costs due to YOUR specific needs, and can seem overwhelming viewing it. In the past, I have NOT posted it on my website. I normally email an interested person this list (and still do that). But, I’ve had several prospective clients encouraging me to be transparent and create a web page with the services and prices… So, here you go:
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Home Page: $1,200 – $2,500+ depending on length and mission
SEO/sales content planning and writing. This is the most important page of a website and is often the most difficult to write. Clear, customer-focused sales copy is the #1 factor in whether visitors stay to learn more or leave. This page is optimized with strategic SEO keywords and messages that drive more traffic, boost click rates and increase leads or sales. Includes keyword research.
Information Page: $250 – $500 per page
An “information” page contains good relevant content such as a “How To” article, product reviews, and any other information your prospect might need as part of the decision process. The goal of an information page is not to directly sell something, but to move the sales process forward in some way.
Subscription Page: $250 – $500 per page
Product description is minimal; the focus is more on the benefits the prospect will experience once they complete the transaction.
Sales Page (Landing Page): $350 – $2,500+ depending on length and mission
A page that directly sells a specific product or service. These can range from a short product description page to a full-blown sales letter.
One Page: $350 – $800
Two to Five Pages: $900 – $2,000
Six to Twenty Pages: $2,100 – $8,000
Optimize Existing Copy (Rewrite): $150 – $500 per page
Rewrite current web copy with good SEO practices and integrate keywords to improve search rankings and increase purchases.
Small, Basic Website: $1,500 – $3,500+
Write the content for the home page plus five to seven basic pages, such as: About Us, Contact Us, Services Offered and a few basic sales pages.
Strategic Site-Wide Content Analysis, Review and Report with Recommendations: $1,200
Includes:
• Content evaluated using The 5 C’s of Content That Works Formula: Clear, Consistent, Customer-focused, Competitive and Conversion-optimized
• Determine if content is user-friendly; measured against the 35 Point Usability Checklist (best practices)
• SEO Check: how well your site is optimized to attract search engines and traffic
• Sales Flow Check: how well your content is written and presented to generate leads or sales orders
• Screen shots of your pages, with explanations of what’s working, what to improve
• Report on your Google rankings and what’s displayed when you appear, with recommendations for improvement (includes a review of your competitors)
SPECIAL Monthly Website Content Packages: (Discounts for 6 – 12-month commitment: Ask Me)
To make sure your web site continues being ranked well in search engines, we’ll map out a monthly content plan to add quality blog posts, articles, SEO updates on core pages, and other audience- and search-friendly content. The estimate ranges greatly depending on how much content and how many updates you need.
E-newsletter Strategy and Setup: $1,200 – $2,500
Together we develop a voice, style, topics, topics calendar and setup with an automated mailing list service. The setup includes paying a graphic designer to create a template with header. If we don’t need a graphic designer, the fee is on the lower end.
Individual Email Promo (also email campaigns for a funnel -OR- E-newsletter Issue: $200 – $500 PER email; $400 – $800 PER e-newsletter issue
This includes discussing topics, doing research and/or interviews, writing content, formatting and publishing through your email and marketing automations platform.
Case Study: $1,500+ depending on length
Create a powerful document showcasing the benefits of your products or services through a real-world success story that includes compelling before/after “snapshots,” customer testimonials, statistics (if applicable) and more. Usually 2-3 pages, 800-1,200 words.
White Paper (Special Report): $2,000-$8,000 depending on length
Attract email sign-ups/new leads with valuable, downloadable reports (usually 5-10 pages).
Blog Setup: $100 – $1,500
Depends on length and the blog’s intention.
Writing and Editing Content for the Blog: $600-800 per month for 4 Posts (or $150-$200 per Blog Post)
300-1,000 words for each blog post. Single, topic-specific blog posts, written for readers and SEO.
Writing and Editing Content for One Article: $250-350
1,200-2,000 words. Bring in SEO traffic with helpful content.
Marketing Strategy and Advice:
Discovery: Researching your product/service’s greatest benefits, your competition, pinpointing your target audience and positioning your business: $250 1-time fee
Strategy: recommendations, marketing, planning: $50 per hour
Social Media Setup PER NETWORK: $250
Create an inviting page with robust ABOUT content, etc.
Social Media Package – Basic Monthly Retainer Plan: $560 – Fee paid in advance (this is $28 per hour vs. my normal $30 per hour rate)
Includes 20 hours of time per MONTH. I do NOT write the content, although I will proofread/format. I’ll schedule posts each week (from content you’ve given me in advance) for Monday – Friday using YOUR social media management tool or directly through the account’s scheduling abilities. Also, will take care of fan/follow/friend requests, review direct messaging and comments and give standard copy/paste replies (checking each account 3-5 times weekly), alerting you to any messaging you should personally reply to.
20 Facebook Posts
20 Instagram Posts
20 Twitter/X Posts
Setting up your social media account, if needed, for each or any social media account, is a separate fee.
Social Media/Blog Post Package – Advanced Monthly Retainer Plan: $896 – Fee paid in advance (this is $28 per hour vs. my normal $30 per hour rate)
Includes 32 hours of time per MONTH. I will write ONE (1) keyword-rich blog post/article (up to 1500 words). I’ll repurpose it in various ways on social media accounts throughout the month (helping ease at least 2 days per week of content needed from you.) I’ll schedule posts each week (from content you’ve given me in advance, less the 2 days weekly because of the blog/article I’ve written) for Monday – Friday using YOUR social media management tool or directly through the account’s scheduling abilities. Also, will take care of fan/follow/friend requests, review direct messaging and comments and give standard copy/paste replies (checking each account 3-5 times weekly), alerting you to any messaging you should personally reply to.
40 Facebook Posts
40 Instagram Posts
40 Twitter/X Posts
2 Additional Social Media Accounts (same content for every account, but formatted content and length adjusted as needed)
Setting up your social media account, if needed, for each or any social media account, is a separate fee.
Social Media WITH Content Creation/2 Blog Posts Package – PREMIUM Monthly Retainer Plan: $2025 – Fee paid half in advance, remaining half 2 weeks later (this is $27 per hour vs. my normal $30 per hour rate)
Includes 75 hours of time per MONTH. I will write TWO (2) keyword-rich blog posts/articles (up to 1500 words each). I’ll repurpose them in various ways on social media accounts throughout the month (helping ease at least 3 days per week of content needed from you.) I’ll schedule posts each week (from content you’ve given me in advance, less the 3 days weekly because of the blogs/articles I’ve written) for Monday – Sunday using YOUR social media management tool or directly through the account’s scheduling abilities. Also, will take care of fan/follow/friend requests, review direct messaging and comments and give standard copy/paste replies (checking each account 4-5 times weekly), alerting you to any messaging you should personally reply to.
60 Facebook Posts
60 Instagram Posts
60 Twitter/X Posts
2 Additional Social Media Accounts (same content for every account, but formatted content and length adjusted as needed)
Setting up your social media account, if needed, for each or any social media account, is a separate fee.
General Virtual Assistant Tasks (**see below “General Virtual Assistant Tasks”) which do NOT fall under any of the above listed projects or packages will be charged $30 an hour… UNLESS, you choose one of the following Tier Pricing Options:
Tier 1 Basic Virtual Assistance Package: $442.50 Monthly
15 Hours per MONTH of Virtual Assistance Work that does NOT directly fall under any of the projects listed previously. Unused hours can rollover to the next month for a period of four consecutive months, then any unused hours will expire.
Tier 2 Advanced Virtual Assistance Package: $560 Monthly
20 Hours per MONTH of Virtual Assistance Work that does NOT directly fall under any of the projects listed previously. Unused hours can rollover to the next month for a period of four consecutive months, then any unused hours will expire.
Tier 3 Pro Virtual Assistance Package: $675 Monthly
25 Hours per MONTH of Virtual Assistance Work that does NOT directly fall under any of the projects listed previously. Unused hours can rollover to the next month for a period of four consecutive months, then any unused hours will expire.
>>ADDITIONAL HOURS WILL BE CHARGED AT $30 PER HOUR, OR YOU MAY BE UPGRADED TO THE NEXT PACKAGE TIER (to save a little!)<<
**General Virtual Assistant Administrative Tasks Include:
Email Management/Filtering
Following up with clients/customers (thank you and reminder emails)
Creating eBooks or PDFs
Transcription (transcribing voicemail, video or audio, podcasts etc.)
Editing and Proofreading Services
Filter and reply to comments on your blog, on your social media accounts, including FB Page and FB Group
Internet Research
Email Funnels Setup
Create SOPs
Create Workflows
Work with CRMs (data entry, updating, etc.)
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If you need something not listed here, please ask me. All projects not listed will be estimated on an individual basis.
See samples of my writing.
Check out my FAQ Page, which should answer many of your questions about how I operate.
Here’s my policy and guarantee info – something to build your confidence with me.
Are you ready? Let’s go!!!
Gina Marie Long, Marketing and Virtual Assistance 