Is your wellness spa not as busy as you'd like? Don't worry - you're not the only one! It's tough to run a wellness business. You give great treatments, handle the money stuff, clean up, and somehow need to find time to market your business too. Let's talk about a simple tool that really works: … Continue reading Why Your Wellness Business Needs E-Newsletters: Your Hidden Marketing Gem
Differences Between E-Newsletters and Email Campaigns for Wellness Businesses
Email Remains One of the Most Effective Tools for Engaging Audiences For wellness businesses, using email can be a game-changer in building relationships, driving sales, and encouraging loyalty. Understanding the differences between e-newsletters and email campaigns is essential in order to maximize their potential. While these two strategies are very similar, they serve specific purposes … Continue reading Differences Between E-Newsletters and Email Campaigns for Wellness Businesses
Why Capturing Email Addresses Is Essential for Your Wellness Business
As a wellness business owner, you pour your heart into helping clients feel their best. But what happens when potential clients visit your website, hop around checking out your services or your About Page (you DO have one, right?!), and then... leave? If you don’t have a way to stay in touch, they may never … Continue reading Why Capturing Email Addresses Is Essential for Your Wellness Business
How Email Newsletters Can Boost Your Exercise Facility
In today's age of social media overload, it's easy to underestimate the power of a well-crafted email newsletter. But for exercise facilities, e-newsletters can be a game-changer for member engagement. Of course, you'll first need to collect the members' email addresses in order to send them an e-newsletter! Make sure you pump up the value … Continue reading How Email Newsletters Can Boost Your Exercise Facility
How to Get People to Notice Your Kick-Butt Business (No Advertising Required)
Are you face down on your keyboard, frustrated with trying to figure out how to get prospects to notice your business? These suggestions work whether you’re marketing online or offline. And they’re so easy to implement. Sure, you can pay money for advertising, and in some cases you will be forking out cash to reach … Continue reading How to Get People to Notice Your Kick-Butt Business (No Advertising Required)
E-Newsletters: Do You Want Sales? Focus First on Helping the Reader
Remember this 80/20 rule: 80% of an e-newsletter should focus on helping the reader and 20% should be about your business. If you want attention, you need to be a likeable expert and build relationships. This creates the wonderful “Know, Like, Trust” factor with treasured subscribers! A big problem with e-newsletters happens when the content … Continue reading E-Newsletters: Do You Want Sales? Focus First on Helping the Reader
Gina Marie Long, Marketing and Virtual Assistance 